Riemann is focused on making them as effective as they can be. This is probably why they aren’t as colourful as most of our competitors.

They see their ability to continuously increase market share despite our lack of colour and fireworks as a testament to the products’ quality.

As long as there are skin care manufacturers out there that focus on hype, beautiful models, fancy photos and evocative scents – there will be consumers looking for the manufacturer that waft away the perfume and deliver products that just work.